Marketing Design for PowerSchool

During my tenure as a Marketing Design Intern at PowerSchool, I engaged in the dynamic task of crafting compelling marketing materials for clients across the United States. PowerSchool, a pioneering software company, is dedicated to assisting Kindergarten through 12th-grade schools in seamlessly organizing student attendance, tracking progress, and fostering academic success.

In this role, I contributed significantly by creating impactful webinar packages, comprising enticing Opt-In Monsters, Social Post Thumbnails, and visually appealing Email headers. Beyond that, I played a key role in enhancing PowerSchool's visual identity by designing icons for the expanding icons library. I also revitalized social thumbnails, developed flyers, and refined PowerPoint slides.

In addition to my design responsibilities, I proactively stayed abreast of design trends through dedicated research. This commitment not only ensured our marketing materials were contemporary and effective but also contributed to keeping PowerSchool at the forefront of industry innovation.