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Whitley Darby
Design Portfolio

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Résumé

©2024 Whitley Darby

Whitley Darby

Graphic Designer
(347)601-1777
whitleybhdarby@gmail.com
https://www.linkedin.com/in/whitley-darby-171b15211/

Summary


I am a graphic designer with over two years of experience translating design concepts into impactful visuals that fuel business success. My greatest strength is creative ideation and exploration across diverse formats, and I have a talent for crafting copy. I am passionate about impacting patrons through design visuals and staying up to the latest design trends. And most importantly, I value creativity and learning from one’s mistakes.


Work Experience


Prophecy, Prosek’s strategic branding + Advertising group
Design Apprentice
10/2022 – 02/2023

  • Designed 12 projects crafting impactful mock-ups, re-brand concepts, icons, color explanations, and motion graphics for high-profile clients such as WaterFall Management, Ace Awards, Jefferies, Magnetar, SVP Global, and Saguaro.

  • Designed creative ad campaign concepts for clients, resulting in a 70% increase in audience engagement.

  • Enhanced Prosek Partners’ visual identity by designing new icons for the re-branded icon library, ensuring brand consistency and visual appeal.

  • Designed detailed specifications that communicated design intent to team and client needs.

PowerSchool
Marketing Design Intern
08/2020 – 08/2022

  • Designed a variety of marketing materials, including webinar packages, flyers, presentation slides, thumbnails, icons, and motion graphics.

  • Enhanced click-through rates by 85% on the PowerSchool website by designing engaging motion icons.

  • Redesigned over 600 thumbnails to align with PowerSchool’s new brand identity.

  • Compiled research to support marketing design efforts for the PowerSchool website, contributing to a more visually appealing online presence.


Education


Bachelor of Fine Arts - BFA, Communication Design
Parsons School of Design - The New School


Skills



Technical Skills

  • Adobe Creative Suite
    (Illustrator, InDesign, Photoshop)
  • Adobe Premier Pro
  • Adobe After Effects
  • Microsoft PowerPoint
  • Microsoft Word
  • Microsoft Outlook
  • Google Suite
    (Doc, Forms, Slides)
  • Figma
Hard Skills

  • Graphic Design
  • Iconography
  • Branding
  • Visual Communication
  • Layout Formatting
  • Brand Standards
  • Digital Graphics
  • Image Sourcing
Soft Skills

  • Curiosity
  • Meticulous & Organized
  • Positive & Professional
  • Time Management
  • Creative Problem Solving
  • Creative Thinking
  • Collaboration
  • Community Outreach